A few months back, we got a call from Dentsu One for a video production, a 10 second serie video for Diana’s latest product: Diana Sensi short for night time. The idea is quite interesting and the ending line is a well wrap-up – Vùng bất biến giữa đêm dài vạn biến, initial translation is, ‘a stable zone for an unstable night’ – pardon for our clumsy translation.
Advertiser: Diana Vietnam, Unicharm
Agency: Dentsu One
Art director: Vien Tran
Copy writer: Anh Thao Lam
Account team: Linh Le, Tram Nguyen
Production house : Lumina Gallery
Post house: Color Holic
CGI: Lumina Gallery
Director: Viet Ngan Nguyen
DOP: LuB Nguyen
1st AD: Nhan Nguyen
Props master: Truong Linh ‘Gau’ Phan
Voice Producer: San Tran
EP/Producer: Graya Tieu, Vuong Nguyen
Line Producer: Kei Nguyen, Phuong Linh Kieu
PH Art Director: Vuong Nguyen
Director cut’s and WIP CGI of video #1.
The CGI play an important role to demonstrate the ‘accidental disasters’ occurred during the night time, a subtle way yet visually interesting way to describe woman’s problems without say it out loud.
Sometimes, we have to use other classic way to create special effect on set: flicking lights and man power – to shake off the stuffs.
Behind the scene pics of Lumina Gallery crew on shooting day. Thanks to everyone efforts, we wrapped up on time – to be exact 30 mins sooner.